Shopify Triggers

Overview of all shopify triggers

Shopify Triggers

As you create workflows and incorporate workflow triggers, you’ll discover a category referred to as Shopify Triggers. This particular category comprises three distinct triggers, namely abandoned checkout, order placed, and order fulfilled. These triggers are specifically designed to streamline your e-commerce operations on the Shopify platform by automating essential processes such as monitoring incomplete checkouts, tracking placed orders, and confirming order fulfillment.

ABANDONED CHECKOUT

The Abandoned Checkout trigger is specifically designed to interact with customers who have dedicated a significant amount of time browsing products on your website, yet ultimately chose not to complete their purchase. By implementing this trigger, businesses can effectively reconnect with these potential buyers, offering them incentives or addressing any concerns that may have deterred them from finalizing their transaction.

ORDER PLACED

On the other hand, the Order Placed trigger is utilized to create workflows or a sequence of actions that are activated when a customer places an order via your Shopify store. By incorporating this trigger, businesses can automate various tasks related to order processing, such as sending confirmation emails, updating inventory, and initiating shipping procedures.

ORDER FULFILLED

Furthermore, the Order Fulfilled trigger is employed to design workflows and carry out a series of actions upon the fulfillment of an order in your Shopify store. This trigger enables businesses to automate post-fulfillment processes, such as sending delivery notifications, soliciting customer feedback, and initiating follow-up marketing campaigns.

Abandoned Checkout

Abandoned Checkout trigger is used to engage with the shoppers who spent good amount of time on your website and added a few products but left the store without completing their purchase.

The Abandoned Checkout trigger is designed to connect with customers who have spent a significant time browsing products on your website but did not complete their purchase. Use this workflow trigger if you’d like to send a notification to the contact about their abandoned checkout, or even send a coupon code!

To activate this trigger, users can click on Add New Workflow Trigger and select Abandoned Checkout.

Filters

Additional filters can be added by clicking Add Filters. You have the option to filter by Duration and/or Cart Value.

DURATION

Users have the option to set the duration for triggering the Abandoned Checkout workflow after a shopper leaves their Shopify store. The duration can be chosen in minutes and once the shopper exits the store within the set timeframe, the trigger will be activated.

CART VALUE

The Cart Value filter allows for user customization by selecting a specific value. By providing instructions such as the cart value is greater than $500, the trigger will activate. In the CRM, symbols are used to interpret these instructions:

  1. 1.!= : “is not equal to”

  2. 2.< : “is less than”

  3. 3.<= : “is less than or equals to”

  4. 4.== : “is equals to”

  5. 5.> : “is greater than”

  6. 6.>= : “is greater than or equals to”

  7. 7.is empty

  8. 8.is not empty

Order Placed

This trigger is used when you have a workflow or series of actions to be performed when someone places an order through your Shopify store.

The Order Placed trigger is utilized for creating workflows or a sequence of actions when a customer places an order through your Shopify store. Use this workflow trigger to then send internal notifications to team members to notify them of placed orders.

To activate this trigger, users can click on Add New Workflow Trigger, select Order Placed, and click Add Filters to further customize the trigger.

Filters

CART VALUE

The Cart Value filter is designed to enable users to select a cart value with specific customizations. Once instructions such as cart value is greater than $500 are provided, the trigger will activate. Users can interpret symbols within the CRM:

  1. 1.!= : “is not equal to”

  2. 2.< : “is less than”

  3. 3.<= : “is less than or equals to”

  4. 4.== : “is equals to”

  5. 5.> : “is greater than”

  6. 6.>= : “is greater than or equals to”

  7. 7.is empty

  8. 8.is not empty

Order Fulfilled

The Order Fulfilled trigger is used to create workflows and perform a series of actions when an order on your Shopify store has been fulfilled. Use this workflow trigger to then notify contacts once their order was fulfilled, or send internal notifications to clients. To activate this trigger, click on Add New Workflow Trigger, select Order Fulfilled, and customize the trigger with additional filters by clicking on Add Filters.

FILTERS

CART VALUE

The Cart Value filter lets users select a cart value with specific customizations. To trigger the filter, provide instructions such as cart value is greater than $500. Symbols in the CRM can be used to interpret these instructions:

  • != : “is not equal to”

  • < : “is less than”

  • <= : “is less than or equals to”

  • == : “is equals to”

  • > : “is greater than”

  • >= : “is greater than or equals to”

  • is empty

  • is not empty

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